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Fashion Playtes

Children's Clothing Design Ecommerce
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Published 11/02/2010 and rated Ratingstars3 3 out of 5 stars
by AppAppeal Editor
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What can you use the app for?

Many little girls love fashion, but they are rarely given the opportunity to express their personal taste and creativity in the clothing they wear. Fashion Playtes gives young girls the chance to create their own garments. The site presents design options on various garments and the customer can come with her own new fashion. The item can then be purchased so she can wear her creation. Fashion Playtes offers international shipping and includes man garments, from hoodies and t-shirts to dresses, fleece, and denim. Embellishments like rhinestones, ribbons, and other trim can be added as well.

What is the history and popularity of the app?

Based out of Salem, Massachusetts, Fashion Playtes was created to give girls a way to order custom clothing they designed. Many children are not given much say in what they wear. Through FashionPlaytes, girls with good taste can design and order their creations (with the help of a parent or guardian, of course) and actually wear the garment. Fashion Playtes offers many customizable options and even holiday themed embellishments and accessories. Today, Fashion Playtes gives girls all around the world a chance to make and wear their own fashion designs.

What are the differences to other apps?

Some clothing websites offer a limited amount of customization (such as a personalized name or color choice). FashionPlaytes gives girls a way to go beyond a few subtle customizations. Each garment can be designed with rhinestones, ribbon, and other accents to create something she’s proud to wear. Many options are available and the garment selection is vast, spanning tops, bottoms, denim, fleece, and dresses.

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How does the web app look and feel to use?

The FashionPlaytes website caters to their young female audience. The site features plenty of pink, purple, and peach, with a few other colors thrown in to form an eye-catching contrast. The Fashion Playtes logo includes a pink dress, button, and flower. Mousing over the rounded navigation tabs at he top of the home page produces fun sparkly stars. Overall, Fashion Playtes has created an atmosphere of fun and creativity to encourage girls as they make their own wearable clothing.

How does the registration process work?

A parent or guardian can sign up by clicking on the pink “Login” link found at the top right hand corner of the homepage. This takes the user to the login page, which includes a blue “Join” button. The FashionPlaytes registration form asks for a nickname, password, age, date of birth, parent email address, secret question and answer, and country.

What does it cost to use the application?

FashionPlaytes allows users to create an account for free. Logically, this is a good choice because at the end of the day, Fashion Playtes is a retail website that wants to sell products. Users can create their garments and order them. The amount of money spent on the site hinges entirely on how many orders are placed and how many garments are purchased. The parental figure of the user determines how much is spent on FashionPlaytes.

Who would you recommend the application to?

FashionPlaytes is definitely intended for young girls. The ideal user is a little girl that likes clothing, especially the typical pink and purple often associated with girls. The accents are primarily very feminine, including rhinestones and pink and purple trims. There are many design options though, at least from a child’s standpoint. Overall, the site offers a great way to give little girls the opportunity to be creative and wear something they made. Currently the site offers an inexpensive flat rate shipping in the United States, which mom and dad can also appreciate.

  • Design your own garments
  • Choose from many different garments, including tops, bottoms and more
  • Add embellishments to garments
  • Create holiday themed clothing, such as party dresses
  • Work with a simple user interface to design garments


Fashion Playtes video

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